There is a new kind of advertising inside the UST campus that features the deals of nearby shops, restaurants, and even food stalls. It is almost like "flyer distribution" being handed out in the streets but this is done online!
Internet connectivity is getting popular to students with WiFi hotspot zones provided by merchants. The practical use for smartphones to shop and get deals instantly is getting a jumpstart.
Coffee Avenue in UST is giving this smartphone shopping trend a boost by providing TV billboards that display ads and deals with QR codes. The QR codes when scanned by a smartphone with a QR code scanner takes the user to a landing page where they can claim the coupon code. The coupon code will be sent to the user and to the merchant for verification.