Faced with increasing dealership competition, management at the Automotive Icon Inc. undertook a restructuring aimed at enhancing each departmental function. As part of the company's on-going community outreach, the company recently held a Photoshoot Event last August 25, 2013 at Mercedes Benz Alabang. Together with 15 photographer hobbyists and three cars from Mercedes Benz - namely the C63 AMG (Black), GLK 220 (Silver), and SLK 350 (Diamond White) and for Chrysler, plus the Dodge Challenger SRT8 (Red), 300 C SRT (White), and finally the Rubicon Jeep (Black). The event aimed to define and promote not just the impressive portfolio of Automotive Icon Inc Alabang, but how each of the staff provides total quality service. "Service representatives are key members of the Automotive Icon Inc. They are committed to impress customers with their service." according to Mr. Dexter Co, President and Owner, Mercedes Benz Alabang - Automotive Icon Inc. "Every day, when customers come in, they are welcomed with big smiles by the Automotive Icon Alabang employees. The representatives are well trained in terms of communication (listening is the key) and the quality of service is regularly monitored. Our sales professionals work to invent innovative ways to improve quality service to further the company's customer satisfaction guarantee." "A key ingredient we use is 'sharing best practices'. Be it needs, desires, or frustrations that our customers are sharing - we listen, take note and find a solution to their problems. That’s how we work.", according to Mr. Co. At the end of the day, Automotive Icon Inc. takes pride on the values we have such as integrity, safety, and health, quality of work, treatment of people, accountability, and profitability. We are here ready to serve! Automotive Icon Inc. Mercedes Benz and Chyrsler Jeep Dodge) Alabang-Zapote Road Filinvest Corporate City Alabang, Muntinlupa City.